Want to learn how to take awesome, sale-boosting product photos? Check out our full guide on How to Take Product Photos for more helpful tips. If, however, you want to change things up, then now is a good time to choose and install a new theme to determine the layout and design of your online store.
Always be careful when choosing WordPress themes — anyone can create themes, meaning some are better than others. Some even have sketchy code hidden into them, so make sure you buy through reputable sources, and always check reviews before committing. There are thousands of themes to choose from — here are some helpful tips for choosing the right one for you.
Does it have good reviews? Does it have the features I need? Asking yourself questions like these will help protect you from installing a poorly designed theme. Alternatively, you can simply go to your dashboard, click on Appearance , then Themes , and choose one from the WordPress library this way.
Step 7: Customize Your Store To change your theme settings, go to Appearance in your dashboard menu, then select Customize. Make sure when building your online store that you add any relevant pages you need.
Add new pages where you need to, and make sure your design choices are consistent across all areas of your online store. Think about:. Get help designing your online store. Testimonials, perhaps, or a contact form so people can sign up to a newsletter?
You can easily add extra functions like these to your online store by installing plugins. Just like with themes, be careful to make sure that any plugins you install are up to date and trustworthy. Here are a few things to look out for when making final checks:. WordPress requires a steady stream of maintenance, from running updates to managing your SEO, so keep it fresh and up to date at all times to see great results.
Do I have to use WooCommerce to build my online store? Other good quality ecommerce plugins include:. WooCommerce is free and open source, which is great news for building your online store while trying to keep costs down. It can be hard to know whether you should use WordPress or a website builder to make your online store.
WordPress takes longer to get started with, because you need to find hosting, install software and plugins, and learn your way around the platform before you can jump in with actually building your site. Website builders do a lot of the more technical work for you — security, hosting, and updates are all handled for you, so that you can focus on the creation and running of your ecommerce business.
Many beginners use WordPress — you just need a bit more time and technical confidence to make the most out of it. Date: Oct 5, Date: Sep 30, Date: Sep 29, Date: Sep 24, Date: Sep 21, Date: Sep 2, Date: Aug 5, Date: Aug 4, Date: Aug 3, Date: Aug 2, It's my job to research website builders and find out which one's really are best for your specific needs.
Having tested numerous builders, I'm in a great position to help you guys not only get online, but have great success once there. Jump to building with WordPress using Bluehost. Jump to building with an ecommerce website builder. Option 1: Use an Ecommerce Website Builder.
Choose the best plan for you. Get a domain name for your store. Pick your ecommerce template. Customize your ecommerce template. Add your products. Set up payment methods. Sort out your shipping settings. Preview, test… and publish your online store.
Step 1: Find Your Perfect Ecommerce Website Builder An ecommerce builder is an online software which lets you build your very own online store, without needing advanced tech skills, coding knowledge, or a dozen computer screens. Best for small stores. Ease Of Use. Try Wix for Free. Read Review. Best for large stores. Try Shopify For Free. Start the Quiz Now. Find out more: 7 Best Ecommerce Platforms — a side-by-side comparison of the best platforms for starting or growing your store.
Commission: None. Is Wix Right For You? We recommend Wix for anyone with a smaller store. Show Me Wix! Commission: 2. Its sales features set you up with everything you need for success. Show Me Shopify! The best way to do this is with a free trial — or a few! Follow the links below to sign up for a free trial: Wix — try a premium plan free for 14 days Shopify — try a day free trial. Are the templates suitable for your business? Is it easy to add products and categorize them?
Can you edit the navigation to include sub-menus and new pages? Heads Up: BigCommerce Savings! What Features Do You Need? We recommend Wix to anyone serious about selling online. The Upside of Upgrading The truth is, you get what you pay for. Your Builder. Try Today. Read Full Review. Not sure what the features in our chart mean? Abandoned Cart Recovery This is a huge feature.
Before you move on to the next step, make sure you have: Compared the features offered by your ecommerce website builder to find the right match for your store. If in doubt, start on a cheaper plan and upgrade at a later date. Avoid brand names Including a brand or product name in your domain can get you into legal trouble. Add a keyword Adding a popular search term to your domain name helps you climb search engine rankings. Already Own A Domain Name? Before you move on to the next step, make sure you have: Chosen your ideal domain name remember to pick the right country code, avoid other brand names, be unique and memorable, and add a keyword Checked your domain name is available and within budget Purchased your domain name Set a calendar reminder to renew it before the expiry date — otherwise you risk someone else snapping it up and selling it back to you at an inflated price!
With templates sometimes known as themes , you can make your site look good without being a design expert, or touching any code!
Ask yourself these three questions to find out which template is right for you: What features do you want your store to have? What style of homepage do you want? How do you want customers to move around your store? Customers should be able to tell from one glance exactly what type of business you are. Using an ecommerce platform, you can design an online store with a clearly laid out navigation bar. Retailer SWL has done just that with Shopify! Before you move on to the next step, make sure you have: Asked yourself the following three questions to help you choose the right template for your site: what features do you want your store to have, what style of homepage do you want, and how do you want customers to move around your store?
Customizing is easy, and you can change just about anything. Want to see an example of a good ecommerce store theme in action? The excellent templates available from top ecommerce platforms make creating a stylish online store easy Do You Like the Look of Wix?
Show Me More of Wix. Before you move on to the next step, make sure you have: Replaced all the default template content text, images etc. In-depth Template Advice: Three simple criteria to help you choose your website template design Free ecommerce website templates — inspiration from great templates How to choose a color scheme for your website — pick the right color scheme.
The main things you need to add a product are: Name Price Category Weight for physical products File for downloadable products like ebooks. The Firewire Surfboards online store was built on BigCommerce, and combines a detailed product description with multiple images and even a product video to draw in customers. A detailed product description can be the difference between making a sale and not.
Learn How to Write Product Descriptions in our helpful guide. Use high-quality images — never select images that are blurry or too small Make sure each image is the same size — Use a tool like Photoshop to resize your images to the same dimension Take your own photos — Use a good smartphone like an iPhone X to take your own photos, if you can Provide a degree option — make sure customers can view your products from all angles.
Finding the right balance between top-quality images and site speed is crucial. The more options you can give them, the happier they are and the more money they will spend Give Extra Product Information — your customer has navigated to a specific section of your store.
The WordPress. However, this abundance of choice also makes it difficult for beginners to choose the right plugins. How do you know which plugin to choose? OptinMonster helps you easily convert website visitors into paying customers. It comes with tools like lightbox popups , sticky header and footer banners, countdown timers, spin to win , and more. All of them help to improve conversions, boost sales, grow your email list, and reduce shopping cart abandonment. WPForms is the best form builder plugin for WordPress.
It allows you to easily create any type of form for your store including contact forms, surveys , login forms, gift cards order form, and more.
It has an intuitive drag and drop form builder that allows you to just point and click to create forms. See our guide on how to easily create a contact form in WordPress for detailed instructions. Easy Affiliate. Easy Affiliate helps you easily add an affiliate program to your online store.
This allows you to partner up with affiliate marketers to promote your products for a commission. It comes with powerful affiliate tracking, no transaction fees, fraud detection, 1-click payouts, and an affiliate dashboard for your partners.
For more details, see our guide on how to create a referral program for your online store. Advanced Coupons. Advanced Coupons is the best coupon code plugin for WooCommerce. It allows you to extend default WooCommerce coupon functionality and create highly effective coupons to grow your business. With Advanced Coupons you can create loyalty program, scheduled coupons, Buy 1 Get 1 Free deals, shipping coupons, and more. For more details, see our guide on how to create smart coupons for your eCommerce store.
It allows you to easily create custom landing pages for your online shop. It comes with ready-to-use templates designed for conversions and sales. It also includes WooCommerce blocks that you can just drag and drop to create custom product pages , custom homepage, checkout page , thank you page, and more. Plus, you can connect it to your email marketing service so you can grow your email list.
It allows you to easily send web push notifications to your website visitors on their computers and mobile phones. With PushEngage, you can send personalized messages to your target audience such as new product announcements, abandoned cart reminders, back in stock notifications, welcome messages, and more.
It allows you to easily optimize your online store for SEO without any search engine optimization skills. It comes with a full eCommerce support, schema markup , sitemaps, breadcrumbs, and more.
This helps you bring more traffic to your online store. It helps you see where your customers are coming from and what they do on your website.
MonsterInsights comes with WooCommerce tracking so you can see the conversions and sales data on your website. This helps you adjust your marketing strategy and grow your small business with data driven decisions. It allows you to automatically sync your forms, manage contacts, segment them into lists, and see every interaction your visitors have with your site.
It also has free email marketing feature built-in. They also let you add live chat to your website pages and get analytics on the performance of your entire marketing program. For more plugin recommendations, see our expert-pick of essential WooCommerce plugins for an eCommerce business. WordPress is incredibly powerful and flexible, but sometimes it can be hard for beginners to set it up the way they want. At WPBeginner, our main goal is to provide cutting-edge helpful WordPress tutorials that are easy to understand even for non-techy WordPress website owners see more about us.
WPBeginner is the largest free WordPress resource site for beginners. We offer many resources including:. Many of our users type their question in Google and just add wpbeginner at the end of it. This shows them related articles from WPBeginner. Many of our users regularly reach out to us with questions about starting their own business with an online store. We have tried to answer some of the most frequently asked questions below:.
There are different ways store owners source products. Some sell products like software, digital art, music, and other downloadable products. Others source products from local or offshore vendors using online marketplaces like Alibaba or AliExpress.
For more details, see our article on how to choose products to sell online. It depends on your business plan and budget. We recommend a business model where you start small and then spend money as your business grows.
For a detailed cost analysis, see our article on how much does it cost to build an eCommerce site. Yes, you can. For instance, you can make an online store using dropshipping plugins , create an Amazon affiliate store , or make an eBay like marketplace.
You can also use the same online store to sell external products as well as your own products. Depending on your region, you may be required to add sales tax, VAT, or other taxes. WooCommerce allows you to add taxes by enabling them under WooCommerce » Settings page. From here, you can also switch to the Shipping tab and create different shipping zones, add shipping rates, set flat shipping rates, and more. We hope that this tutorial helped you learn how to build an online store.
You may also want to see these actionable tips to drive traffic to your new WordPress site , or see our comparison of the best live chat software for small business. If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.
Trusted by over 1. Thank you for the useful information, I have a question, can I cancel the payment in the sense that the payment is through another famous site such as Amazon, but I only want to add to the basket, I hope you understand me.
Great instructions above!!!! Thank you. Get insider tips and step-by-step guidance from eCommerce experts and successful Wix Merchants. How to start an online store. How to start a t-shirt business: ultimate step-by-step guide.
Building your eCommerce strategy. Course 1: How to create your online store. Course 2: How to market your online store. An eCommerce website is an online store where you can buy or sell products online.
Wix eCommerce offers a professional online store builder that helps you launch your eCommerce store quickly and successfully.
There are several factors to choosing a great eCommerce website builder for your business. To create a professional website, consider the eCommerce features you need to start selling online, like a beautiful storefront, secure online payments and more. Next, think about pricing. Most eCommerce website builders offer competitive rates, so choose the price point that best suits your business to start selling online.
Build your eCommerce website with Wix. Get everything you need to build a successful online business, from thoughtful website design to must-have eCommerce features. Today, you can sell almost anything online.
From your own original art to pet snacks, eBooks, t-shirts, board games, food and beauty subscriptions, CBD oils, hair extensions and more—the possibilities are truly endless.
What you choose to sell online should be based on market demand, your target audience and eCommerce trends. The goal is to fill a need in the market. There are many great ways to sell online successfully. The first is pretty straightforward: sell your products online with your own eCommerce website.
Alternatively, use a print on demand service to create original products featuring your own artwork and brand. With dropshipping, you can source from millions of high-quality products, minus the hassle of managing inventory, fulfillment or shipping. As your eCommerce store grows, expand your operations to multichannel sales on Facebook, eBay and more. You can easily start an online store without worrying about inventory or upfront costs. Dropshipping lets you source and sell limitless items from your eCommerce website.
When a customer makes a purchase, the order is forwarded to your suppliers and they take care of shipping and fulfillment for you. Print on demand lets you customize hundreds of products with your unique artwork and designs.
When an order comes in, your supplier will print and ship the order directly to your customer. Another option is selling digital products, like eBooks, music and stock images. Despite COVID presenting some serious challenges, online businesses are on the rise—from brick-and-mortar stores shifting online to evolving business models.
Learn about the 10 top-selling product categories in Yes, you definitely can! In fact, our global community of over K Wix Merchants rely on their online stores daily. Check out some of our top-selling merchants and get inspired to start selling online today. Read about these 10 highly popular product categories. To create a successful online boutique, visualize the brand you want to create and your target audience.
Then, start an online store and design it to suit your brand. By carefully curating your product collection and marketing it correctly, your online boutique will be successful in no time. For more info, read our detailed guide on how to start a successful online boutique. Domain Web hosting Email. Security Marketing Office Dive deeper See the full list of products and services.
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