What makes aarp so powerful




















Membership in AARP is open to anyone age 50 or older, working or retired. More than one-third of the association's membership is in the workforce. Virgin Islands. The organization is led by a member board of directors and has an administrative staff that carries out the group's day-to-day activities.

The organization is funded almost entirely by annual membership dues. The AARP has been an effective advocate regarding issues involving older persons, in part because of its large membership and its ability to mobilize its members to lobby for its positions before Congress and government agencies.

The AARP has fought zealously to protect the Social Security benefits of retired citizens and has resisted efforts by Congress to change the system itself. In the early s it was working to develop ways of maintaining the short-term solvency of the Hospital Insurance Trust Fund and was preparing for the needs of the baby boomers in the longer term. AARP is doing amazing things to make life better for today's plus population and generations that follow.

In the face of constantly changing realities, AARP is a champion for social change. We help people navigate ageless realities — financial well-being, health, how to contribute to society and local communities, and how to fully enjoy life.

To deliver on our promise to our members and on our ambitious social agenda, AARP relies on a diverse, skilled, healthy, highly motivated and committed workforce. To attract, inspire and retain that workforce, AARP offers an environment that encourages and enables their highest achievement.

You are leaving AARP. Please return to AARP. You'll start receiving the latest news, benefits, events, and programs related to AARP's mission to empower people to choose how they live as they age. You can also manage your communication preferences by updating your account at anytime. You will be asked to register or log in. In the next 24 hours, you will receive an email to confirm your subscription to receive emails related to AARP volunteering. Once you confirm that subscription, you will regularly receive communications related to AARP volunteering.

In the meantime, please feel free to search for ways to make a difference in your community at www. The marketing strategy seems to have paid off — boomers are joining AARP in record numbers. Member benefits include access to AARP discounts, insurance, investment services, tax assistance, AARP: The Magazine tailored to three different age brackets , advocacy, newsletters and more. As such, it plans to maintain and improve current products while rolling out a slew of new ones targeted at boomers.

Though 10 million boomers have already joined AARP for its array of benefits and services, recruitment remains an ongoing challenge. Although material benefits are currently the main membership incentive, purposive incentives may attract more new members in coming years. As boomers retire, they will likely seek meaning and purpose in their lives after work.

This civic awakening would increase AARP membership though a new wave of boomers looking for ways to use their skills and interests in their communities.



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